Archives Scrapbooks

The image is a page from the "Swiss American Review" dated October 18, 1978. The page features two main articles:

1. "Grisons for a Calm Holiday in Switzerland":

   • The article discusses the Grisons (Graubünden) region in Switzerland as an ideal destination for a relaxing holiday.
   • It highlights the region's natural beauty, including its 180 valleys, and the opportunity to experience a simpler, more rustic lifestyle.
   • Activities mentioned include hiking, fly-fishing, golfing, and visiting museums and art galleries.
   • The region offers a variety of accommodations, from hotels to guest houses and holiday apartments.
   • There are also numerous cultural events and opportunities for educational establishments.
   • The article mentions the region's rich history, including the Romansh language, which has survived from Roman times.

2. "MTA Inaugurates New 'JFK Express' Subway-Bus Service":

   • This article announces the inauguration of the "JFK Express" subway-bus service by the Metropolitan Transportation Authority (MTA) in cooperation with the Port Authority of New York and New Jersey.
   • The service aims to provide a reliable, convenient, and economical way to travel between Manhattan and JFK International Airport.
   • The JFK Express will have brand new, air-conditioned three-car trains and will operate on a dedicated route with attractive signage.
   • The fare structure is detailed, with a $3.50 one-way fare compared to a $20 taxi ride, and additional fares for connections to other transportation services.
   • The article mentions the JFK Express subway stations and the overall aim to reduce traffic congestion and improve travel efficiency to the airport.

Additionally, there are smaller sections at the bottom of the page:

• "Swissair Offers Wide Choice of Alpine Ski Vacations": This section briefly mentions Swissair's offerings for ski vacations in the Alps.
• "Leisure Time On Two Wheels": This section discusses the Touring Club's network of signposted cycling routes in Switzerland.

The page also includes a photograph of the Cauma Lake surrounded by Alpine fir woods in Flims, Grisons.

The image is a page from the "Swiss American Review," dated October 18, 1978. The page is divided into several articles:

1. Grisons for a Calm Holiday in Switzerland (Top Left)

   • This article promotes a vacation in the Grisons region of Switzerland. It highlights the region's serene environment, scenic mountain ranges, and various activities such as golf, tennis, swimming, and fly-fishing. The Grisons are described as a tranquil holiday destination with a rich cultural heritage, including museums, galleries, and cultural events. It mentions that there are over 12,000 holiday accommodations and facilities for guests, including private apartments.

2. Swissair Offers Wide Choice of Alpine Ski Vacations (Middle Left)

   • This advertisement from Swissair promotes a variety of ski vacation options in the Alps. It mentions that Swissair offers a range of ski destinations and that the U.S. dollar prices are quoted in the booking leaflet.

3. MTA Inaugurates New "JFK Express" Subway-Bus Service (Top Right)

   • This article discusses the Metropolitan Transportation Authority's (MTA) new "JFK Express" service, which aims to provide a more efficient and convenient way to travel to and from John F. Kennedy International Airport. The service combines subway and bus travel, promising reliability and economy. It is designed to alleviate the hassles of traveling to the airport from Manhattan. The article mentions the cost of the service and the specific stations involved, including 57th Street-Avenue of the Americas, 47th Street-Rockefeller Center, 42nd Street-Avenue of the Americas, 34th Street-Herald Square-Avenue of the Americas, West 4th Street-Washington Square-Avenue of the Americas, and Chambers Street-World Trade Center.

4. Leisure Time On Two Wheels (Bottom Right)

   • This article is likely a continuation or a related piece about leisure activities in Switzerland, particularly cycling. It mentions the Swiss Touring Club’s network of signposted cycling routes, encouraging visitors to explore the scenic and historical sites by bicycle.

The page combines travel advertisements and news about transportation improvements, focusing on leisure activities and travel convenience.

The image is a page from the October 18, 1978 issue of the "Swiss American Review" magazine. The page is divided into several sections, each highlighting different travel-related topics.

1. Top Left (Grisons for a Calm Holiday in Switzerland):

   • This section discusses the Grisons region in Switzerland, which is noted for its serene and natural beauty, with 150 valleys and over 10,000 feet of elevation. It highlights various activities such as fly-fishing, hiking, skiing, and cultural events, including museums and art galleries. The Grisons are described as ideal for a relaxing vacation, offering a mix of nature and cultural experiences.

2. Top Right (MTA Inaugurates New "JFK Express" Subway-Bus Service):

   • This section describes the inauguration of a new "JFK Express" subway-bus service by the Metropolitan Transportation Authority (MTA). The service connects Manhattan and Brooklyn with John F. Kennedy International Airport, providing a cost-effective alternative to taxis. It promises reliability, convenience, and economy. The fares are $3.50 for a one-way ticket, and the subway and bus stations are listed for easy access.

3. Bottom Left (Swissair Offers Wide Choice of Alpine Ski Vacations):

   • This part of the article advertises Swissair’s offerings for alpine ski vacations. It mentions various destinations in the Alps, emphasizing the variety available for skiers and tourists looking to enjoy winter sports and scenic beauty.

4. Bottom Right (Leisure Time On Two Wheels):

   • This section focuses on leisure activities, specifically cycling. It mentions the Swiss Touring Club's network of signposted cycling routes, making it convenient for visitors to explore the countryside by bicycle.

The overall theme of the page is promoting travel and leisure activities, particularly in Switzerland, highlighting both the natural beauty and cultural attractions available.

The image depicts a page from the "Swiss American Review" dated October 18, 1978. The page features three distinct articles.

1. Grisons for a Calm Holiday in Switzerland (left column)

   • This article promotes the Grisons region in Switzerland as an ideal holiday destination for relaxation and rejuvenation. It highlights the natural beauty, with 150 valleys, 300 mountain peaks, and 900 miles of marked trails. The region offers various activities such as hiking, skiing, and even summer skiing at high altitudes. It also mentions the cultural and historical attractions, including the National Park, museums, and art galleries. The area caters to different budgets, with a range of accommodation options from simple inns to luxurious hotels.

2. MTA Inaugurates New 'JFK Express' Subway-Bus Service (right column)

   • This article discusses the introduction of the 'JFK Express' service by the Metropolitan Transportation Authority (MTA) to improve travel to and from John F. Kennedy International Airport. The service aims to provide a faster, more convenient, and economical alternative to taxis. It includes special features like designated seating, reduced fares for connecting to other subways, and the assignment of train crews specifically for this route. The article lists the subway stations and fare details for the new service.

3. Swissair Offers Wide Choice of Alpine Ski Vacations (bottom left)

   • This shorter article describes Swissair's offerings for ski vacations in the Swiss Alps. It emphasizes the convenience and attractiveness of booking ski trips with Swissair, which provides special fares and services. The article suggests that readers can find more information through Swissair's travel agencies or by contacting them directly.

The page also includes an advertisement for leisure time on two wheels, promoting cycling tours in Switzerland with organized routes and services by the Swiss Touring Club's Cycle Centres.

The layout of the page is structured with clear headings, and the articles are accompanied by relevant images, such as a picture of the Carna Lake in the Grisons region. The overall design is typical of a review or magazine from that era, with a focus on tourism, transportation, and leisure activities.

The image is a scanned page from the "Swiss American Review," dated October 18, 1978. The page contains several articles and advertisements related to travel and transportation.

Articles:

1. Grisons for a Calm Holiday in Switzerland

   • Overview: The article promotes the Grisons (Graubünden) region in Switzerland as an ideal location for a peaceful summer holiday to decompress from the stress of everyday life.
   • Details:
     • Grisons is the largest holiday region in Switzerland with 150 valleys, offering a serene and scenic environment.
     • The region is known for its numerous mountain villages and historic sites.
     • Activities include hiking, skiing, swimming, and tennis.
     • The area features well-marked cross-country paths, pleasant walks, and special trails for families.
     • It has various accommodations, from budget to luxury, with amenities for children and educational establishments.
     • The region offers a rich cultural heritage, with 960 hotels and guest houses, 12,000 holiday apartments, and several museums.
     • Languages spoken include German, Romansch, and Italian.

2. MTA Inaugurates New "JFK Express" Subway-Bus Service

   • Overview: The Metropolitan Transportation Authority (MTA) in New York City introduces a new express service called the "JFK Express."
   • Details:
     • The service connects Manhattan and Brooklyn to John F. Kennedy International Airport.
     • Features include air-conditioned, relatively quiet subway cars with new carpeting and comfortable seating.
     • The fare for the JFK Express is $3.50 one-way, on top of the regular subway fare of $0.50.
     • The service includes a free transfer to a special bus that takes passengers directly to airline terminals.
     • Stops include major points like 57th Street-Avenue of the Americas, 47-50th Streets-Rockefeller Center, and others.

Advertisements:

1. Swissair Offers Wide Choice of Alpine Ski Vacations

   • Overview: Swissair is promoting ski vacations in the Alps.
   • Details:
     • Swissair offers various vacation packages to the Alps.
     • The advertisement mentions a brochure where U.S. dollar prices for these vacations are listed.

2. Leisure Time on Two Wheels

   • Overview: An ad for bicycle touring in Switzerland.
   • Details:
     • The Swiss Touring Club has organized a network of cycling routes across the country.
     • These routes pass through picturesque villages, vineyards, and fortresses.

Image:

• The image in the Grisons article shows a scenic view of the Caumasee (Lake Cauma) surrounded by Alpine fir woods in Flims, Grisons.

This page from the Swiss American Review provides insights into travel opportunities in Switzerland and new transportation services in New York City.

The image is a page from the Swiss American Review dated October 18, 1978. It contains two main articles:

1. Grisons for a Calm Holiday in Switzerland:

   • This article promotes the Grisons region in Switzerland as an ideal destination for a relaxing holiday.
   • The Grisons region is described as having 150 valleys and a serene environment, ideal for unwinding from the stresses of daily life.
   • Activities mentioned include fly-fishing, hiking, tennis, and alpine skiing.
   • The region is noted for its scenic beauty, including alpine meadows, lakes, and forests.
   • It also features a variety of accommodations, from hotels and guest houses to holiday apartments and camping sites.
   • The area offers cultural events, art galleries, and museums.
   • The article emphasizes the Grisons' accessibility and the wide range of activities available, suitable for all types of travelers.

2. MTA Inaugurates New "JFK Express" Subway-Bus Service:

   • This article announces the launch of a new "JFK Express" service by the Metropolitan Transportation Authority (MTA).
   • The service aims to provide convenient and cost-effective transportation from Manhattan to John F. Kennedy International Airport.
   • The new service will include a subway and bus system with stops at various points along the route.
   • The fare is $3.50, which is cheaper compared to the taxi fare from midtown Manhattan, making it an economical option.
   • The article lists the subway stations where the JFK Express will stop: 57th Street-Avenue of the Americas, 47th Street-Rockefeller Center, 42nd Street-Avenue of the Americas, 34th Street-Herald Square, West 4th Street-Washington Square, and Chambers Street-World Trade Center.

Additionally, there is a smaller article titled "Swissair Offers Wide Choice of Alpine Ski Vacations," suggesting various skiing vacation options available through Swissair, the airline to the Alps.

Lastly, a small note titled "Leisure Time On Two Wheels" mentions cycling routes in Switzerland, managed by the Swiss Touring Club’s various cycling centers.

This image shows a newspaper page from the "Swiss American Review" dated October 18, 1978. The page contains several articles and headlines with black text printed on off-white paper that has slightly yellowed with age.

The most prominent headline on the top left of the page reads "Grisons for a Calm Holiday in Switzerland," accompanied by an article describing the Grisons region as a holiday destination offering decompression from stress, with 150 valleys and mountain ranges. There is also a smaller image of what appears to be the Cana Lake surrounded by Alpine fir woods in Flims, Grisons.

On the bottom left, there is a section with the headline "Swissair Offers Wide Choice of Alpine Ski Vacations," promoting Swissair and its wide choice of ski vacation packages in the Alps.

The top right headline announces "MTA Inaugurates New 'JFK Express' Subway Service," detailing a new transportation service provided by the Metropolitan Transportation Authority to link John F. Kennedy International Airport to Manhattan.

Lastly, on the bottom right under "Leisure Time," there is a recommendation for visitors to explore off-the-beaten-track villages and leisure time wheels, offering options for tourists beyond established tourist sites, citing an example of Kirchwies in Switzerland.

The paper features other small sections of text, advertisements, and articles pertinent to interests in Switzerland and connecting services for the Swiss-American community.

The image shows a newspaper page from the Swiss American Review dated October 18, 1978. The page number is 8. The main headline on the left side is "Grisons for a Calm Holiday in Switzerland," accompanied by a black-and-white photograph of a lake surrounded by Alpine fir woods in Flims, Grisons. The article discusses the peaceful and scenic qualities of Grisons, a large holiday region in Switzerland, highlighting outdoor activities, accommodations, and cultural offerings.

On the right side, there is an article titled "MTA Inaugurates New 'JFK Express' Subway-Bus Service," which explains a new transit service between Manhattan and JFK Airport designed to offer a quicker and more convenient transportation option. It details the benefits, fare prices, and the route of the JFK Express service.

At the bottom left, there are smaller sections about Swissair offering a variety of alpine ski vacations and information on leisure activities such as cycling in Switzerland. The page has some orange stains on the top right and top left corners.

Description of the Image

The image shows a page from the Swiss American Review, dated October 18, 1978. The page is divided into three main sections, each discussing different topics related to travel and leisure. Here is a detailed breakdown:

Left Column: "Grison for a Calm Holiday in Switzerland"

• Title: "Grison for a Calm Holiday in Switzerland"

• Content:

  • The article promotes the Grisons region of Switzerland as an ideal destination for a relaxing holiday.
  • It highlights the region's natural beauty, including scenic countryside, mountain ranges, and picturesque villages.
  • The Grisons are described as offering a peaceful escape from the stress of everyday life, with activities such as golf, tennis, swimming, and skiing.
  • The region is noted for its diverse accommodations, ranging from budget-friendly options to luxury hotels and private houses, catering to various preferences.
  • Visitors can enjoy a variety of leisure activities, including hiking, wildlife observation, and cultural experiences.
  • The article mentions that the Grisons are home to the National Park, offering ample opportunities for outdoor activities and scenic views.

• Image:

  • A black-and-white photograph is included, depicting Camm Lake surrounded by Alpine fir woods in Flims, Grisons. The image showcases the natural beauty of the region, with trees and a serene lake, emphasizing the tranquility and scenic appeal of the area.

Right Column: "MTA Inaugurates New 'JFK Express' Subway-Bus Service"

• Title: "MTA Inaugurates New 'JFK Express' Subway-Bus Service"
• Content:
  • The article discusses the introduction of a new public transportation service by the Metropolitan Transportation Authority (MTA) in New York City.
  • The service, called the JFK Express, is designed to provide a convenient and cost-effective way for travelers to reach John F. Kennedy International Airport from Manhattan.
  • The JFK Express combines subway and bus services, offering a direct route from Midtown Manhattan to the airport.
  • Key features of the service include:
    • Affordable fares: Passengers pay $3.50 one-way, which is significantly cheaper than taxi fares.
    • Efficient travel: The service is designed to reduce travel time and congestion, particularly during peak travel periods.
    • Convenient transfers: Passengers can connect to air travel at the airport without needing to pay additional fees for ground transportation.
    • Limited stops: The service operates on a limited-stop basis to maximize efficiency.
  • The article mentions that the JFK Express will be operated by the Port Authority in cooperation with the MTA, with service expected to begin in late September.
  • The route includes several key stations in Manhattan, such as 47th Street-Rockefeller Center, 42nd Street Avenue of the Americas, 34th Street-Heral Square-Avenue of the Americas, and West 4th Street-World Trade Center.

Bottom Section: "Swissair Offers Wide Choice of Alpine Ski Vacations" and "Leisure Time On Two Wheels"

• Swissair Offers Wide Choice of Alpine Ski Vacations:

  • This section highlights Swissair's offerings for alpine ski vacations, emphasizing the airline's wide range of options for travelers seeking winter sports experiences.
  • It mentions that Swissair provides access to various ski resorts and destinations in the Alps, catering to different budgets and preferences.

• Leisure Time On Two Wheels:

  • This section discusses cycling as a leisure activity in Switzerland, particularly in the Grisons region.
  • It notes that the Swiss Touring Club has established a network of signed cycling routes in the region, making it an attractive option for visitors interested in exploring the area on two wheels.

Overall Layout and Design

• Header: The page features the title "Swiss American Review" at the top, along with the page number 8 and the date October 18, 1978.
• Columns: The content is organized into two main columns, with the left column focusing on Switzerland and the right column on New York City's transportation.
• Visual Element: The inclusion of the black-and-white photograph of Camm Lake adds a visual element that complements the text, enhancing the article's appeal and providing a glimpse of the scenic beauty of the Grisons.

Key Themes

• Travel and Leisure: The page emphasizes travel opportunities, showcasing both international destinations (Switzerland) and local transportation improvements (New York City).
• Nature and Relaxation: The Grisons article highlights the region's natural beauty and peaceful atmosphere, appealing to readers seeking a calm holiday.
• Modern Transportation: The JFK Express article reflects the era's focus on improving public transportation infrastructure to meet the needs of travelers.

This page provides a snapshot of travel trends and developments in 1978, blending international tourism with local transportation innovations.

The image is a page from a magazine or newspaper, dated October 18, 1978. The page features two main articles. The first article is titled "Grisons for a Calm Holiday in Switzerland" and discusses the benefits of visiting the Grisons region in Switzerland for a relaxing holiday. It mentions the serene environment, scenic beauty, and various recreational activities available in the region. The second article is titled "MTA Inaugurates New 'JFK Express' Subway-Bus Service" and describes the launch of a new transportation service connecting Manhattan and John F. Kennedy International Airport. The article provides details about the fare, the convenience of the service, and the locations of the new subway stations. The page also includes smaller articles and advertisements related to travel and leisure activities.